Do Point of Sale RFID-Based Information Services Make a Difference? Analyzing Consumer Perceptions for Designing Smart Product Information Services in Retail Business
نویسندگان
چکیده
منابع مشابه
Do Point of Sale RFID-Based Information Services Make a Difference? Analyzing Consumer Perceptions for Designing Smart Product Information Services in Retail Business
The increase in RFID implementation in retail allows the development of smart product information applications. However, literature describes only a few evaluations of RFID retail applications with real consumers. The question that arises is, whether such theoretically possible user-centric ubiquitous computing applications meet user needs and, if so, what method is best to investigate this? Fo...
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ژورنال
عنوان ژورنال: Electronic Markets
سال: 2008
ISSN: 1019-6781
DOI: 10.1080/10196780802265728